{"id":336,"date":"2008-08-20T15:38:22","date_gmt":"2008-08-20T15:38:22","guid":{"rendered":"http:\/\/thebookbeat.com\/backroom\/?p=336"},"modified":"2020-05-07T13:34:21","modified_gmt":"2020-05-07T17:34:21","slug":"television-delivers-people-richard-serra-carlotta-schoolman","status":"publish","type":"post","link":"https:\/\/www.thebookbeat.com\/backroom\/2008\/08\/20\/television-delivers-people-richard-serra-carlotta-schoolman\/","title":{"rendered":"Television Delivers People: Richard Serra &#038; Carlotta Schoolman"},"content":{"rendered":"<p><font color=\"#000000\">&#8220;Television Delivers People (1973) is a seminal work in the now well-established critique of popular media as an instrument of social control that asserts itself subtly on the populace through &#8220;entertainments,&#8221; for the benefit of those in power-the corporations that mantain and profit from the status quo. While canned Muzak plays, a scrolling text denounces the corporate masquerade of commercial television to reveal the structure of profit that greases the wheels of the media industry. Television emerges as little more than a insidious sponsor for the corporate engines of the world. By appropriating the medium he is criticizing-using television, in effect, against itself-Serra employs a characteristic strategy of early, counter-corporate video collectives-a strategy that remains integral to video artists committed to a critical dismantling of the media&#8217;s political and ideological stranglehold.&#8221; &#8212; <a target=\"_blank\" href=\"http:\/\/www.ubu.com\/film\/serra_television.html\" rel=\"noopener noreferrer\">Ubu Web <\/a><\/font><\/p>\n<p><video>http:\/\/www.youtube.com\/watch?v=nbvzbj4Nhtk<\/video><\/p>\n<p>a clever update response to this video can be seen at <a target=\"_blank\" href=\"http:\/\/www.youtube.com\/watch?v=ZTlYJ8EWMgo\" rel=\"noopener noreferrer\">You Tube Delivers YOU<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&ldquo;Television Delivers People (1973) is a seminal work in the now well-established critique of popular media as an instrument of social control that asserts itself subtly on the populace through &ldquo;entertainments,&rdquo; for the benefit of those in power-the corporations that mantain and profit from the status quo. While canned Muzak plays, a scrolling text denounces [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-336","post","type-post","status-publish","format-standard","hentry","category-art"],"_links":{"self":[{"href":"https:\/\/www.thebookbeat.com\/backroom\/wp-json\/wp\/v2\/posts\/336","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thebookbeat.com\/backroom\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thebookbeat.com\/backroom\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thebookbeat.com\/backroom\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thebookbeat.com\/backroom\/wp-json\/wp\/v2\/comments?post=336"}],"version-history":[{"count":0,"href":"https:\/\/www.thebookbeat.com\/backroom\/wp-json\/wp\/v2\/posts\/336\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.thebookbeat.com\/backroom\/wp-json\/wp\/v2\/media?parent=336"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thebookbeat.com\/backroom\/wp-json\/wp\/v2\/categories?post=336"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thebookbeat.com\/backroom\/wp-json\/wp\/v2\/tags?post=336"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}